Have you noticed there is a Featured Local Expert that appears on every community page in Agent Insight? It immediately catches the eye of visitors on that page. Put yourself in that spot just by making posts on the page! Here’s how it works:
When you post a written submission onto a page, your agent photo is added to the rotation and will randomly appear in the Featured Local Expert spot. For example, Phyllis Olive, RE/MAX Premiere Group in Tuscaloosa, AL, has submitted two photos and two written posts on the Lauderhill Subdivision in her town. She is the only agent who has put anything on this page, so she always appears as the Featured Local Expert. Or as we like to say, she is the “Mayor” of Lauderhill!
Phyllis has also submitted written and photo posts for the Waterford Subdivision along with another member of RE/MAX Premiere Group, Tracy Ramsey. In this example, either Tracy or Phyllis will rotate into the Featured Local Expert slot every time the page is opened by a visitor.
As more agents add written insights to the page, the three who have posted most recently will randomly rotate into the Featured Local Expert position. Fresh material keeps your name higher on the rotation, so periodically add something new! Note, however, that written submissions are given preference over photos. If there are only photo submissions on a particular page, the submitting agents can be featured as the local expert. Otherwise, the featured agent will only be selected from agents who have submitted written insights.
Also, three Featured Local Experts appear at the top of each market area Explore page. They are randomly selected from the 20 agents who have posted most recently. Again, fresh submissions keep you in the rotation.
Agent Insight is such an easy addition for you to make to your marketing plan. In fact, both of the Tuscaloosa subdivisions referenced above are in the top five results of a current Google search! There are many subdivisions and neighborhoods which don’t have any submissions yet. Go grab them and become the Featured Local Expert waiting for potential clients to find you!