Are you a veteran with Agent Insight and feel like you’ve used up all your creative juices planning your submissions? Or are you new to Agent Insight and feel like everything in your community has already been covered?
Well, don’t worry because the simple truth is that it is impossible to cover every point of interest, every neighborhood, and every amenity of your market in all seasons. Many subdivisions and neighborhoods have nothing posted about them yet, which means there is plenty of opportunity. If you are the only agent with a submission for a place, you won’t have any competition to be the Featured Local Expert (or what we like to call, being the “mayor” or a subdivision). This equals more exposure for you, plus better community coverage to educate your clients.
Even if a community has submissions posted, there is always room for more thorough coverage. Your point of view will be different from another agent’s and so will your camera angle. Everything from the charm of the historic part of town to the new restaurant on Main Street make excellent choices for insights.
Many cities have good coverage from their agents who continue to send in new material frequently. One good example is Ocean City, NJ. The local agents have submitted written insights about Restaurant Week, Memorial Day weekend, beach tags, the Christmas Parade, walking paths, bay front living, the annual boat parade, restaurants, neighborhoods, parks, change of seasons, community calendars, First Night and New Year’s Eve plans, festivals, the Ocean City School District and a website naming Ocean City the most wanted “second-home” spot in the country – and they are just getting started! The Jersey Shore agents have sent wonderful photos as well, covering many aspects of their community. Take a look at the selection of these below.
Everything the Ocean City agents are doing is being done by RE/MAX agents across the country, and we’ve just scratched the surface of covering subjects that prospective clients want to know about as they search for new homes.