A Rising Tide Lifts All Boats

Lonely boat on the calm morning waters of Higgins Lake

“A rising tide lifts all boats.”

Or maybe “one for all and all for one.”

Both phrases illustrate the benefits of Agent Insight.  Through the collective work of every RE/MAX sales associate, all agents reap the benefits.  List the ways a lead may come to you as a RE/MAX agent:  television ads, billboards, yard signs, word-of-mouth, direct mail, etc.  Agent Insight is a powerful new tool in your local branding arsenal.  It is unique on the internet because there is no other real estate website with such a  wealth of information provided directly by agents describing places to live.  Google and other search engines move Agent Insight quickly up the rankings due to this quality alone.

Remember:  every time a consumer sees a local RE/MAX site outranking the competition on Google, we all win.  So when your work appears on the computer of a potential client, you ARE RE/MAX.  You are #1.  You are the local expert on that community – and Google proves it.

Editor’s Note:  Although the phrase “a rising tide lifts all boats” didn’t originate with President John F. Kennedy, he used it often in his speeches.  He used it as an illustration that when an economy is performing well, all people will benefit from it. And do you remember where “one for all and all for one” came from? If you answered The Three Musketeers, you are right!

Photo  by Marcia Major, RE/MAX of Higgins Lake, Houghton Lake, MI.

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