Marketing on Auto Pilot

You’d like your marketing plan to work well and generate the results you want. And wouldn’t you love it if you could just put it on auto pilot and still have it produce for you?

Your Agent Insight posts do exactly that. Of course, you have to take the time to submit your photos and written posts and our savvy contributors do this regularly. But once in place, your Agent Insight submissions work continually to showcase both your market area and you as the professional expert who knows all about it. Each of your posts is a beacon to call a Google-searching public to you.

Agent Insight is easy and fun to do. With just a little effort, you have developed a marketing tool  that can have powerful results. If you haven’t started with Agent Insight yet or if you need a little refresher on how to make good submissions, check out our Getting Started series on on our blog.

There are lots of agents from many states who contribute regularly and are seeing results. Remember, this project works best when lots of your fellow RE/MAX agents participate.  Together you paint a more thorough picture, through words and photos, of your community. In other words, a rising tide lifts all boats.

Here are a few of the excellent submissions that have been arriving from agents this summer, beginning with a post by Alan Schelly, RE/MAX Platinum Group in Sparta, NJ.

Celebrate Independence Day at the Lake
The Fourth of July at Lake Mohawk is a “must do” for anyone who has not experienced this incredible display of fireworks. For many people, this is a tradition not to be missed. Hundreds of boats slowly make their way to the center of the lake. Some tie up together to enjoy the festivities. This flotilla, of sorts, wait for the sun to set and the moment of the first big bang indicating the start of an incredible show. Thousands more will be crowded on to the Boardwalk and scattered throughout Sparta to get a glimpse. The actual show lasts about an hour, but the memories are everlasting. Who knows, you might even fall in love with this very special community! Hope to see you at the lake!

The fish are biting and the fishermen are happy in Odessa, MO!
The fish are biting and the fishermen are happy in Odessa, MO!
Fireworks display at Bishop Miege High School in Fairway, KS
Fireworks display at Bishop Miege High School in Fairway, KS
Come take a stroll down the tree-lined streets in Bellegrass
Come take a stroll down Bellegrass’s tree-lined streets in  Hattiesburg, MS
Marina at Bristol Harbour on Canandaigua Lake
Bristol Harbour has a beautiful marina  on Canandaigua Lake in New York State

Photos by Jill Hawkins, RE/MAX Heritage, Blue Springs, MO; Jerry Larson, RE/MAX State Line, Leawood, KS; Wyn Motter, RE/MAX Real Estate Partners, Hattiesburg, MS;  Stephen Babbitt, RE/MAX Realty Group, Pittsford, NY